+ CLIENT - GOODLIFE
+ AGENCY - GUT TORONTO
+ ROLE - ASSOCIATE CREATIVE DIRECTOR
+ AGENCY - GUT TORONTO
+ ROLE - ASSOCIATE CREATIVE DIRECTOR
Going to the gym isn’t about chasing a “perfect body” anymore. The goal has shifted: feel good, move better, and build a version of yourself that truly works for you. We dug into the real motivations and wins behind today’s gym goals—whether it’s easing stress, boosting confidence, or simply having the energy to keep up with life.
